Case Study: How Strategic “Subtraction” is Doubling Sales for Gaku
The Client: Gaku The Goal: Scale from 10k to 20k sales. The Challenge: High traffic (20k monthly hits), but stagnant AOV and high friction. The Problem: The “High Traffic, Low Value” Trap Gaku came to us with a common “Creator Brand” problem. Thanks to a massive following on YouTube and Instagram, the store was getting…










